LEGO Website Breached: Crypto Scam Promotes Fake LEGO Coin

Early Saturday, LEGO’s website fell victim to a brief hacking incident, where a crypto scam promoting a fake LEGO coin token surfaced.

This fraudulent advertisement popped up beneath a legitimate promotion for LEGO’s partnership with Fortnite, showcasing models of popular Fortnite characters.

The hackers lured visitors to a scam page, as reported by EconoTimes. Thankfully, LEGO acted quickly, removing the banner and resolving the issue within about 75 minutes according to Cointelegraph.

A user on X (formerly Twitter), identified as ZTBricks, noted that the scam promised users they could “unlock secret rewards” and purchase the new LEGO coin with just a click.

Those who clicked were redirected to a site mimicking Uniswap, where options to buy, sell, or send the LEGO coin were presented. However, the scam site lacked any meaningful information and simply stated, “Unable to display historic data for the current token.”

LEGO sign
Peter Dazeley/Getty Images

In the past, LEGO has released collectible coins, with the first appearing in 2021, which were available through their VIP Rewards Center. Fans could acquire these coins using various amounts of VIP points, according to 9to5Toys.

This incident highlights the escalating issue of cyberattacks worldwide. In 2021, the U.S. accounted for the second-highest number of cyberattacks, trailing only China. A recent Oxford University study on global cybersecurity threats ranked the U.S. fourth, revealing that a handful of countries like Russia, Ukraine, and Nigeria pose significant cybercriminal risks.

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